Let’s set the GOAL for sustainability in Sports & Entertainment.
GOAL Spotlights a Year of Member Initiatives, Data Insights, and Tangible Sustainability Efforts with the 2024 GOAL Impact Report
GOAL Members
“LEED certification has been a great start for venues to benchmark their sustainability initiatives… But GOAL offers something much more dynamic: the ability to share information and best practices amongst facilities trying to make a difference in this space in real-time, and a way to accelerate sustainability efforts with the GOAL of reducing carbon footprints. The Miami HEAT and FTX Arena are both excited and proud to be founding members.”
Eric Woolworth, President of Business Operations, The HEAT Group
GOAL Equity Partners
Sustainable venues host sustainable events
In addition to integrating sustainability into venue operations, we also partner with events, such as artists or concert tours, to integrate sustainability into one-off events.
“Environmental and social sustainability is a lifelong commitment, and we’re just getting started. With our new partners at Fenway Sports Group and Oak View Group, we can now share our journey with other like-minded venues just beginning their journeys. We can all certainly make progress as individual venues, but we are stronger as an industry if we work together to do better for a sustainable future.”
Steve Koonin, Atlanta Hawks’ & State Farm Arena CEO
Ready to set your GOAL?
“Sustainability is integral to UBS Arena’s operations. It’s evidenced by our continued investment in carbon reduction and offset strategies. We continuously challenge ourselves to improve, and our next goal is to be zero waste by the end of 2023. Therefore, joining GOAL as a member of the Founding Circle was an unmistakable next step. The ability to learn from other venues, share successes and use new tools to track our progress and hold ourselves accountable will change the status-quo of sports and live entertainment across the globe. UBS Arena is proud to contribute to this industry movement.”
Kim Stone, UBS Arena President
“We recognize this ongoing journey requires constant attention and in joining this ambitious GOAL partnership, we will help, and learn from, venues across the globe as we all navigate the intersection of sports, entertainment, and sustainability.”
Tom Werner, Fenway Sports Group Chairman